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Social Responsibility is the New Corporate Necessity
- By Gerald P Njuguna
- Published 29 September 2008
- Others
- Unrated
It is the dream and the long-cherished goal of every organization to have a more confident, more productive and more loyal workforce. Employee volunteering, especially as career speakers to young people, may be one way of attaining this goal as it produces tangible benefits.
Corporate Social Responsibility (CSR) is essentially the serious business of developing corporate citizenship. It is about being more than just an employer to bring about a positive difference within the immediate locality and then subsequently to the world at large. CSR is not confined within the limits of ‘green’ issues. It also stresses a lot upon community involvement.
Volunteering within the community has proved to be a cheap and effective tool for staff development. Which other forum will allow you instantly build confidence and build interpersonal skills? Talking about something they really have a grasp over, that is most definitely their job is something employees will be ready to do with relentless enthusiasm and from a position of strength. Bottom line, who knows their own job better than they do? Career speaking is a great way to build confident individuals.
Representing their company out in the community is a source of instilling pride in employees and that pride will go on to eventually improve their performance. Employees, this way sense a deeper appreciation for themselves and for the the role that they play. They come back to work everyday with refreshed and renewed enthusiasm for their job. Happiness is infectious and spreads across the office.
Is there any
better way than this for employers in which to be investing than in their local community. CSR is responsible for creating a great deal of good will for any organization. With schools, for instance, being more popularly seen as the hub of local communities, being involved in school life has got grant massive brand exposure, especially in case of consumer facing brands.
More and more companies are facing immense amount of competition to attract skilled employees, thus, a company that has prominent visibility in their community can often tip the balance for applicants. It is a fact that young people need good quality work-related learning experiences to condition them for the big bad world of work and close encounters in the lieu of career talks that are arranged by organizations such as Growing Ambitions are truly bound to help organizations to explain what skills and abilities are necessary. If your organization requires the cream of the first pick of school leavers, having a profile in the school will serve a purpose towards this end
The government is now vigorously propagating the taking up of apprenticeships, and several organizations are now keen to take on more and encourage peer-to-peer apprentice recruitment by sending out current apprentices into schools in order to narrate their experiences.
Leaders of various businesses who are keen to see their organization becoming the best it can be, career speaking facilitates a great deal in building the future skills pool and develop the people they need for growth. It’s a noble solution to the problem of skills gap with immense PR benefits to those who keep aside just a little time to go back into the community. Ultimately, it looks good to stakeholders and rightfully so.
Corporate Social Responsibility (CSR) is essentially the serious business of developing corporate citizenship. It is about being more than just an employer to bring about a positive difference within the immediate locality and then subsequently to the world at large. CSR is not confined within the limits of ‘green’ issues. It also stresses a lot upon community involvement.
Volunteering within the community has proved to be a cheap and effective tool for staff development. Which other forum will allow you instantly build confidence and build interpersonal skills? Talking about something they really have a grasp over, that is most definitely their job is something employees will be ready to do with relentless enthusiasm and from a position of strength. Bottom line, who knows their own job better than they do? Career speaking is a great way to build confident individuals.
Representing their company out in the community is a source of instilling pride in employees and that pride will go on to eventually improve their performance. Employees, this way sense a deeper appreciation for themselves and for the the role that they play. They come back to work everyday with refreshed and renewed enthusiasm for their job. Happiness is infectious and spreads across the office.
Is there any
More and more companies are facing immense amount of competition to attract skilled employees, thus, a company that has prominent visibility in their community can often tip the balance for applicants. It is a fact that young people need good quality work-related learning experiences to condition them for the big bad world of work and close encounters in the lieu of career talks that are arranged by organizations such as Growing Ambitions are truly bound to help organizations to explain what skills and abilities are necessary. If your organization requires the cream of the first pick of school leavers, having a profile in the school will serve a purpose towards this end
The government is now vigorously propagating the taking up of apprenticeships, and several organizations are now keen to take on more and encourage peer-to-peer apprentice recruitment by sending out current apprentices into schools in order to narrate their experiences.
Leaders of various businesses who are keen to see their organization becoming the best it can be, career speaking facilitates a great deal in building the future skills pool and develop the people they need for growth. It’s a noble solution to the problem of skills gap with immense PR benefits to those who keep aside just a little time to go back into the community. Ultimately, it looks good to stakeholders and rightfully so.
